Parent Carer Information Needs Survey – how your views are shaping our information

Parent Carer Information Needs Survey

How your views are shaping our information about SEND issues and services

In the second half of last year, the communications team at Amaze set about engaging with parent carers to find out if they use our information about special educational needs and disabilities, how they use it, whether they value it and what we could do better.

We circulated our Parents Information Needs survey via email, social media and WhatsApp and our Communications Manager, Charlotte Moroney, attended three parent carer groups via Zoom to get a more personal and informal view of how and when parents like to get information about SEND issues and services.

From the 93 parent carer survey respondents, and the 12 mums and dads who gave us their views via the groups, a number of themes emerged:

  • Our website information about SEND is well used and valued
  • Some people still prefer print information or to speak to an advisor
  • Facebook is still the most effective social media platform for getting our message out to parent carers (but we need to get clever about using groups and WhatsApp to make sure families are seeing our posts)
  • Parent carers don’t always find out about us easily
  • Parent carers weren’t sure we were for them (worried their needs were not great enough)
  • Parent carers who are in touch didn’t know about all the things we do
  • East Sussex families want more information on stuff in their area
  • Families want more information about inclusive leisure and play opportunities, respite care, complex mental health needs, support for siblings and Care, Education and Treatment Reviews.

You can read more about what the survey and groups revealed in our short SUMMARY – Parent Carers Information Needs Survey 2021 . Or, if you are interested in drilling down into more detail, you can read the FULL – Parent Carer Info Needs Survey 2021

We’ve already begun to work on some of the issues identified by your feedback and you can see our planned actions (or completed actions so far)  in the box below.

Your feedback Our response
Our website information is well used and valued

 

Our communications team are now committed to focusing on developing, updating and improving all the SEND information on our website during this year.

We are creating new digital content about SEND issues including blog posts and videos. See new content on managing the transition to secondary school and for parents struggling to get their child to attend school

Some people still prefer print information (or to speak to an advisor)

 

We have identified which fact sheets are most popular and have begun a process of updating those. We will also create new fact sheets, including for East Sussex (see below).

We will update and streamline ‘in-depth’ guides to complex issues like EHCPs or Annual Reviews that are currently distributed by the helpline and publish them online.

Facebook is still the most effective social media platform for getting our message out to parent carers (though it’s a challenge reaching some of our followers) We will make greater use of Amaze’s and our partners’ Facebook groups to get out key messages about services.

We will sometimes use Facebook ads to boost our key messages.

We will utilise the WhatsApp groups that have grown out of Face 2 Face, PaCC and ESPCF parent groups to get our key messages out more.

Parent carers don’t always find out about us easily

 

We have drafted new posters and leaflets that explain all our services to send to key locations and services across Sussex.

We have translated our Amaze services leaflet into 9 languages.

We’ve added a translate button to our website.

We’ve done work to ensure our website is picked up more easily on Bing searches as well as Google.

Parent carers aren’t sure whether we can help their family

 

We’ve added a clearer statement about the people we help at the top of our website and in other literature and locations “Amaze is for any family in Brighton & Hove and East Sussex, with any diagnosis, or no diagnosis at all. Or “We work with families with children with any disability and your child does NOT need a diagnosis to get in touch.”

We have begun an audit of all the images we use to ensure they are diverse and representative of different families with a range of additional needs.

Parent carers who are in touch don’t know about all the things we do

 

We are updating our service leaflets and literature in print and digital formats

We will communicate our ‘core offer’ more regularly via social media and other channels

East Sussex families want more information on stuff in their area

 

We will create more content specifically for East Sussex families.

New East Sussex Mental Health fact sheet and Choosing a School fact sheets already online

We will work with ESPCF and ISEND to share Amaze resources more effectively

We will share more information from partners and organisations in East Sussex on social and other digital platforms.

Families want more information about inclusive leisure and play opportunities, transition, respite care, complex mental health needs, support for siblings and Care, Education and Treatment Reviews.

 

New content about Care Education and Treatment Reviews and mental health and wellbeing already online.

We will develop our existing information about respite, leisure/inclusive play resources, siblings and transition.

 

A huge thank you to all the parent carers who responded to the survey or gave us their views via groups. We will update you on further progress in these areas as they year goes on.

We will be doing a similar piece of work engaging with young people about their information needs this year, building on recent engagement activities with our Amazing Futures groups in East Sussex.

Share this article
Translate »